Pitching Guidelines

Primarily we pitch as a way to introduce new and talented partners into the world of Netflix.
On occasion, we will pitch several already known partners to ensure that the title has the best chance of securing a winning idea.
Budget
Clarify the pitch fee offered for participation with your client before starting work. We recommend keeping an ongoing dialogue going in terms of how the pitch fee is spent and expectations around deliverables.
Idea Types
In many cases, ideas that mix various Netflix IPs or Netflix ‘brand’ ideas won’t be suitable for promoting a specific title (and can involve more teams such as Brand and Legal which slows down the process). In order to use your time as effectively as possible, we recommend clarifying with your client the kinds of ideas they are interested in.
Partnership
We prefer co-creating and bouncing ideas off along the way. Actively ask your client for an iterative process to present the best possible results.
Idea Ownership for Paid Pitches
If you do not yet have a signed MSA with us, you will be asked to sign a pitch agreement (ask your Netflix point of contact) which grants Netflix ownership of any ideas you present as part of the paid pitch.
Winning the Pitch
If you have a winning idea, we will work with you to ensure it is brought to life in the best possible way for Netflix. This could mean involving other production partners or internal team members to realise its full potential.